On a daily basis, I support organisations in making strategic office leasing decisions — decisions that increasingly go beyond square metres and extend to organisational growth, ways of working and access to talent.
Today, one of the key factors influencing these decisions is artificial intelligence. It appears in almost every conversation — as an opportunity, a challenge and a source of uncertainty.
In this context, the GBS sector is particularly important, given its significant role in Kraków’s economy and labour market. At the same time, discussions around the impact of AI on this sector are often shaped by simplifications and negative narratives.This publication was created in response to that. Based on conversations with practitioners and experts, its aim is to present a practical view of the real impact of AI on the GBS sector, the labour market and the workplace — both today and in the years ahead.
dr Aleksandra Markiewicz
Associate Director, Knight Frank
AI as the next industrial revolution - and is Kraków ready for it?
AI and the GBS Sector in Kraków - facts, not myths
The maturity of the GBS sector in Kraków: a foundation that enables AI adoption
AI adoption potential in Kraków’s GBS Centers
Technological readiness of the city - the infrastructure that shapes competitive advantage
Future skills and the labour market: AI as a change in how work is done
AI risks and safe transformation: legal frameworks and organisational challenges
AI and the workplace & office market: transformation, not reduction
Kraków and AI: a new chapter, not a new problem
dr Aleksandra Markiewicz
Associate Director, Knight Frank
T.: +48 623 70 79
M: aleksandra.markiewicz@pl.knightfrank.com
Sławomir Kumka
Executive Director, IBM Software Development & Managing Director of IBM Poland R&D Labs
Andrzej Kinastowski
Head of Delivery, Managing Partner, Office Samurai
Inż. Marek Magryś
Director, Akademickie Centrum Komputerowe Cyfronet AGH
dr Marta M. Kania
CEO, Superpowered by AI
Joanna Lentka-Wróbel
Legal Advisor, Senior Manager at Olesiński i Wspólnicy
Marta Cymander
Business Development Manager, Michael Page Technology
Przemysław Roth
ASPIRE Chairman of the Strategic Board
46, Rynek Główny St.
31-017 Kraków
Poland
Knight Frank is the leading independent global property consultancy. Headquartered in London, Knight Frank has more than 21,500 people operating from 600 offices across 50 territories. The Group advises clients ranging from individual owners and buyers to major developers, investors and corporate tenants. For further information about the Company, please visit knightfrank.com.pl
